Monthly Archives: June 2012

Building Respect Into Ad-supported T/V Through Quid Pro Quo Model

My most recent blog post is in the form of a MediaPost Online Video Insider article entitled: Building Respect Into Ad-supported T/V Through Quid Pro Quo Model. It is also recapped below.  I’d love to hear your comments. Building Respect … Continue reading

Posted in Ad-supported TV, Advanced Television, Advertiser, Advertising, Broadcast networks, C3 Ratings, Cable TV, Commercial load, Connected TV, Digital Video Recording, DVR, History of Broadcast Advertising, Interactive TV, IPTV, Media Consumer, Remote Control, Satellite TV, TiVo, TV Business Model | Leave a comment