Category Archives: Pandora

Would you like advertising with that T/V content? – The Pandora model.

One of the important new business models in the emerging digital ad-supported media space is the “Freemium” model, where consumers are offered a certain amount of content for free with advertising. Heavier users or those who want more functionality then … Continue reading

Posted in Ad-supported TV, Advertiser, Advertising, Commercial load, Freemium, Interactive TV, Pandora, TV Business Model | Leave a comment